These are the tools we actually use to run OnTheCouchStudio — not a random list. We use them for content, automation, video, 3D, and building digital products. Some links are affiliate links, which means we may earn a commission if you choose to upgrade, at no extra cost to you.
These are the AI tools we lean on the most. From newsletters and social scheduling to AI video and audio, this stack is enough to plan, create, and ship content without a big team.
Beehiiv runs our newsletter and audience hub. Clean writing tools, simple automation, and built-in monetization when you’re ready to add ads or paid tiers.
Best for creators who want to grow an email list and send consistent updates without fighting their software.
Simplified is our Canva-style editor with AI built in. We use it for social posts, shorts, ad creatives, and quick edits when we want everything in one place instead of juggling multiple apps.
Great if you want AI writing, design, and basic video tools in a single dashboard.
Heygen powers our Luna and Chris avatar videos. Record explainers, demos, and social clips without cameras or reshoots — just drop in a script and pick your avatar.
Perfect if you want to show up on video consistently without filming yourself every time.
ElevenLabs gives us natural-sounding AI voices for tutorials, promos, and audiobooks. We use it for both cloned voices and new characters across projects.
Great for narrations, dubs, or giving your avatar a consistent voice across platforms.
Synthesia is our choice for more polished, corporate-style avatar videos. Ideal for training clips, onboarding content, and any place you need a formal look.
A strong fit for teams, course creators, or businesses that want consistent, brand-safe presenter videos.
Metricool is the scheduler and analytics layer for our content. We plan, queue, and track posts across platforms and see what actually works instead of guessing.
Best for centralizing your posting calendar and quickly spotting which clips or posts to double down on.
These are the tools that help us plan, write, design, and sell across our studio. From brainstorming ideas to publishing digital products, this stack ties everything together.
ChatGPT is our brainstorming engine. We use it for content ideas, scripts, outlines, and fast first drafts for everything from posts to product copy.
It speeds up the “blank page” step so we can focus on editing and design.
Canva is our quick-design toolbox when we want fast visuals, social posts, and simple layouts without opening a full editor.
Great for templated graphics, thumbnails, and quick mockups.
Gumroad is where we sell eBooks, packs, and digital downloads. Simple checkout, instant delivery, and a clean dashboard for tracking revenue.
Perfect for creators launching their first digital products or bundles.
Jasper is a dedicated AI copy tool we use for polished marketing copy — headlines, ad variations, and landing page text.
Helpful when we want multiple versions fast and consistently on-brand.
Etsy is our backup marketplace for templates, printables, and digital packs. It’s great if you want to tap into an existing audience searching for creative assets.
Especially useful for creators testing new product ideas with built-in traffic.
Patreon is an option for recurring memberships — bonus content, behind-the-scenes posts, or supporter tiers.
Ideal if you want your community to back your work monthly.
Ko-fi is a simple “buy me a coffee” style platform. We like it for one-off support, small downloads, or low-friction ways for your audience to say thanks.
Great for creators who want an easy way to accept small donations.
Substack is a newsletter platform with built-in paid subscriptions. It’s a solid alternative if you want a blog + email experience with simple monetization.
Perfect for writers who prefer simplicity over tech-heavy tools.
Notion is our master brain for projects. Content calendars, product roadmaps, prompts, and notes all live here.
Flexible enough to run everything from a solo studio to full teams.
Google Sheets is where we track metrics that don’t fit anywhere else — revenue snapshots, experiment logs, and the “Wins Dashboard” we mention in the eBook.
Perfect for quick calculations, planning, and tracking studio growth.
These tools sit behind the scenes of our apps, 3D models, and backend work. No affiliate links here — just honest recommendations based on what we rely on daily.
Blender is our primary 3D creation suite for modelling, animation, and rendering. Free, open-source, and powerful enough for everything from quick props to full scenes.
We use Unity to build interactive projects and mobile games. It’s where a lot of our 3D assets turn into real-time experiences.
Flutter lets us build mobile and web apps from a single codebase. LifeFused and other internal tools lean on Flutter for fast iteration across platforms.
Firebase handles auth, databases, hosting, and analytics for our apps — a managed backend so we can focus on building features instead of servers.
All of our code lives on GitHub. It’s how we track changes, manage issues, and collaborate across different OnTheCouchStudio projects.